Listing Content
Text match relevancy in the product listing content is one of the prime factors for amazon product ranking at the Top. Including highly relevant KWs in the title, bullet points, description, and back-end search term in a way that customers are obvious of their presence is key to more visibility and sales on amazon. So for getting ranked organically at the top of customer search, text match relevancy is the first step. Moreover, it is also important for amazon sponsored ads Management.