Convert Clicks to Sales at a Greater Rate by using Our Amazon Listing Creation Service
In our Amazon listing creation service, we will create content for your listing understanding your business needs, brand, and target audience. Our services will benefit you:
- Organically rank your listing with profitable keywords placed wisely in a way that customers are oblivious to their presence; and
- An increase in organic ranking will ultimately boost your sales and profits.
Secrets of Amazon Listing Writing?
The secret to increasing your amazon sales lies in Amazon listing writing, which is critical to getting your listings found organically at the top Spot on Amazon and then generating sales. Amazon’s ranking at the top spot on Amazon is both an art and a science. On one side you have to rank your listing with profitable Keywords through proper Keyword research while on the other side you have to develop a compelling title for your Amazon product to generate more clicks as well as develop product listings to help you secure more sales. Let’s take a look at the Amazon recommendation to write effective listing titles, bullet points, and product descriptions.
How to Write Amazon Title?
The answer to the million-dollar question “How to write Amazon Title?” that generates more clicks are these four elements:
- Brand Name
- Product dimensions / Pack Size
- Keywords that describe the product
- Color, flavor & Variant
The requirements and suggestions can vary depending on the product category, So you should refer to your category’s Amazon Style Guide for specified guidance.
Criteria for Product Title of Non-Media Products:
- The title must not contain more than 200 characters, including the spaces.
- We cannot include promotional phrases such as “free shipping”, and “100% quality guaranteed”.
- The title must not contain the characters such as ~ ! * $? _ ~ { } # < > | * ; ^ ¬ ¦, for decoration.
- Moreover, the title must contain the product-identifying information such as ” Wooden table ” or ” Wooden Spoons ” etc.
Amazon’s Tips for Amazon Product Title Creation:
The good amazon product title follows the following:
- The first letter of each word shall be capitalized except for prepositions, conjunctions, or articles.
- All numbers should be numeric (e.g. use 2 instead of two)
- The title should contain the minimal information (KWs) needed to identify the item and nothing more.
- Abbreviate measurements, such as “cm”, “oz”, “in”, and “kg” can be included.
What to avoid / not included in Amazon product titles:
The following shall not be included in the Amazon Product Title:
- Price
- Use of all CAPS
- Non-language ASCII characters such as Æ, ©, or ®
- Subjective commentary, such as “Hot Item” or “Best Seller”
- Size & Color: when the product does not come in different sizes or colors.
- List Item.
Amazon Product Title Formatting Style for Categories:
| Product Category Name | Style | Example |
| Cookware, Cutlery | Brand + Line + Size+ Product Type | ABC Precision 14-Piece Stainless-Steel Knife Block Set |
| Cook’s Tools & Gadgets | Brand (+ Model Number if necessary) + Model Name + Product Type, Color | ABC Vin Wine Saver Gift Pack, White |
| Small Appliances, Home Environment | Brand + Model Number + Model Name + Product Type, Color | XYZ KSM250PSER Artisan 5-Quart Mixer, Empire Red |
| Tableware (Style for Sets) | Brand + Pattern + Product Type, Amount | Spiegelau Authentis Collection Burgundy Wine Glasses, Set of 6 |
| Tableware (Style for Individual Pieces) | Brand + Pattern + Size + Product Type | Fiestaware Cinnabar 467 11-3/4-Inch Chop Plate |
| Bedding (Style for Sheets, Mattress Pads, Blankets) | Brand + Line/Pattern + Thread Count + Material + Size + Product Type, Color | ZZZ Luxury 400-Thread-Count Sateen Queen Sheet Set, Halo |
| Bedding (Style for Pillows) | Brand + Line + Size + Product Type, Quantity | XXX Eurosquare Queen Feather Fill Pillow, Set of 2 |
| Bath Towels (Style) | Brand + Line/Pattern + Material + Product Type + Quantity, Color | ABC Hand Towel 2-Pack, Blue Moon |
| Bath Towels (Style for Towel Sets) | Brand + Line/Pattern + Material + # of Pieces + Product Type, Color | Christy Embrace with Silk 3-Piece Towel Set, Sesame |
| DVD Players | Brand + Model Number + Size + Product Type + Screen Style (if needed) + (Color/Pack Size) | ABC PV-D4743S Progressive Scan DVD/VCR Combo (Silver) |
| TVs | Brand + Model Number + Product Type + (Color/Pack Size) | XYZ LC-20E1UB 20-Inch LCD Flat-Panel TV (Black) |
| Video Games | Brand + (Model Number if unclear what product is) + Product Type + (Platform) | Thrustmaster Freestyler Bike (PC) |
| Laptops and Desktops | Brand + Model Number + PC Type + (Processor speed + MB of RAM + Hard Drive Size+ Optical Drive) | AAA VAIO PCG-FRV25 Notebook (2.66-GHz Pentium 4, 512 MB RAM, 40 GB Hard Drive, DVD/CD-RW Drive) |
If you have difficulty writing a specific title, then the best way is to start with this default title style (Brand + Model + Product Type) and then align it with your buyer’s needs to make it specific to your product category.
How to Write Bullet Points Amazon that Can Increase Your Conversion Rate and Sales?
Bullet points Amazon are the features and benefit-oriented selling points of your product listing. In general, the answer to the question “How to Write Bullet Points Amazon?” is around the following content:
- Full contents of what is in the box
- Materials and construction
- Major features and benefits
- Power Output
- Information on controls and settings
- Pattern/design details
- Care instructions
- Product dimensions
- Warranty information
Each category is customized, with slightly different information and ordering of bullet/selling points for better results. Below are a few sample bullet sets. If your product category is not listed here, you should start with default recommendations for your bullet points. You will then be aligning these with your buyer’s needs to make them specific. You should also review your competitor’s product listing to get an idea about how you should be making your listing and which types of listing are performing well on Amazon. Otherwise, we are here for your amazon listing creation.
| Product Category Name | Bullet Sets |
| Default bullet style | 1) Product description (General) 2) Materials and construction 3) Most important feature(s) 4) Other important feature(s) 5) Product Dimensions |
| Open-Stock Cookware | 1) Product description and construction interior and exterior 2) Handle construction–material and information on rivets (stay-cool?) 3) Lid construction and design, if applicable (If not applicable, use bullet 2 to describe construction in more detail and move handle construction to bullet 3) 4) Care instruction; oven-safe temperature 5) Dimensions (7 by 2 inches); warranty information |
| Small Appliances | 1) Overall synopsis of the product 2) Major feature(s), highlighting materials and construction 3) Power output; Information on controls and settings 4) Included accessories 5) Dimensions; Warranty information |
| Tableware Sets | 1) General summary of the set, including how many it serves 2) What’s in the Box info–list each piece inset, plus dimensions 3) Construction/materials details 4) Describe pattern/design (discuss colors, textures, mix-match options, etc.) 5) Care instruction; freezer/oven safe details; warranty information |
| DVD Players | 1) Types of media playable (CD, DVD, MP3, etc.) 2) Top three features (zoom, repeat, etc.) 3) Input/output types 4) Sound attributes (surround, etc.) 5) Product dimensions (W x H x D) |
| TVs | 1) Screen size and information followed by dimensions (W x H x D) 2) Top three features (DCDi picture enhancement, picture-in-picture, etc.) 3) Next top three features 4) Input/output types 5) Sound attributes (surround, etc.) |
| Video Games | 1) Genre (first-person shooter, action/adventure, etc.) incorporated into a “wow” statement (“First massively multiplayer game for the Nintendo GameCube”) 2) Cool feature 1 3) Cool feature 2 4) Cool feature 3 5) Max number of players and/or online multiplayer component |
Some other points to remember for bullet points are:
- Measurements should be presented as “Measures 16 by 12-1/2 by 4 inches”.
- Never abbreviate, unless it is a common industry short form that is never spelled out.
- Don’t use symbols (like the TM symbol).
- Use numerals instead of spelled-out numbers.
How to Write a Good Amazon Product Description?
It should be written in paragraph form, covering the major product features and expanding on the details listed in the bullet points. Along with the information on materials and construction, controls and settings, and included parts and accessories that are critical in the buying decision. Other relevant information to discuss in this space includes:
- Accurate dimensions,
- Particular care instructions,
- Warranty information,
- Limitations of the product,
- The origin of manufacture,
- Safety instructions or warnings,
- How the product was created or tested, and
- Information on Major awards won.
Amazon Listing Writer for Your Amazon Listing Creation
You will be getting the following benefits from our Amazon Listing Writer;
- Eye-catching title
- 5 features and benefits-oriented bullet/sales points with ranking keywords
- A sales-oriented product description
- Fully optimize back-end ‘search terms‘ for effective PPC campaigns
⭐You can book your free consultation “Now”, We are available for you 24/7⭐
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